Martha Stewart has now launched a green, eco-friendly line called Martha Stewart Clean. Yes, even Martha is socially responsible! The entire line is gentle, non-toxic, and fragrance-free, using 99+% plant & mineral derived ingredients, and perfect for those with sensitivities. It comes in recyclable packaging, and the best part is that the entire product line, from laundry detergent to all-purpose cleaner, is AFFORDABLE. For those of moms who are green-minded yet on a tight budget, this is fabulous news! All products start at $3.99 and up, and are available at Home Depot, Publix Supermarkets, Giant Eagle stores and online at www.marthastewartclean.com.