Mom” was recently introduced to Amafruits, delicious, Brazilian-style açaí, which is power-packed with antioxidants! She had the distinct pleasure of interviewing the dynamic duo behind Amafruits, Brandon and Rebeca Hovey, and learn a bit more about this sustainable company.

An Interview with the Creators of Amafruits

Tell us about your eco-inspired company!

Amafruits was established to bring authentic Brazilian-style açaí to our friends and family. True nutritional power and the premium flavor of our hand-picked, wild-grown açaí are delivered straight to you from the Amazon in convenient frozen packs. Each Amafruits açaí pack helps preserve a piece of our treasured Amazon Rainforest, “the lungs of our planet,” by contributing to fair trade practices that provide the economic incentive to those in the Amazon to protect the native environment for sustainable harvesting instead of clear-cutting rainforest for the value of wood or other destructive land uses such as soy & cattle farming.

How do you choose to go green in your own life?

We avoid bottled water and instead choose re-usable water containers where possible; we avoid GMOs in our food and buy organic where logically it makes sense; we support local & sustainable farmers; we recycle paper, glass, cans, and plastic packaging in our home and office; and we purchase recyclable office supplies including compostable sampling cups & spoons.

Guilty green pleasure?

Fair-trade dark chocolate – we love it.

Can you offer any encouraging words for those with a small sustainable business?

If you combine a positive focus with hard work, you will find lots of opportunities for success. And, remember to enjoy the journey.

For more information on Amafruits, please visit