From flip flops to playground? Yes! In honor of Earth Day, TerraCycle and Old Navy have partnered together in the Flip Flop Replay, which runs from April 22 – May 21, 2011. Now you can Reflip, Reflop, and Recycle for a fantastic initiative this Earth Day!
TerraCycle and Old Navy aim is to collect used flip flops and recycle them into four public playgrounds around the country. The public can stop in any Old Navy store in the U.S. to deposit used flip-flops in designated collection bins. This is the first time a nationwide retailer has initiated a large-scale effort to collect and recycle flip-flops. Where are you headed this Earth Day? Get the whole family involved by making the trip together to Old Navy to recycle last summer’s flip flops!
TerraCycle, Inc. is an international upcycling company that takes difficult to recycle packaging and turns it into affordable, eco-friendly products. Founded in 2001, TerraCycle (www.terracycle.net) is the world’s leader in the collection and reuse of non-recyclable post-consumer waste. TerraCycle works with over 30 major brands in the U.S. (and in a growing number of other countries) to collect used packaging and products (chip bags, candy wrappers, juice pouches, pens, toothbrushes, etc.) that would otherwise be destined for landfills. It repurposes that waste into new eco-friendly materials and products that are available online and through major retailers. The waste is collected through TerraCycle’s Brigade programs, which are free fundraisers that pay schools and non-profits for every piece of waste they collect and return. For information on how to join a TerraCycle Brigade and on purchasing TerraCycle products please visit us at www.terracycle.net.